Align with the new linen looks. #HMMan

LIGHTS & LINEN: Airy spring layers for unmatched sophistication. #HMMan

A favourite look from the H2 collection. #HMMan

Spring/Summer 2024. #HMMan #SS24 Joggers: 1227287002 Overshirt: 1227161002 Shirt: 1213473001 Shopper: 1227469001 Sneakers: 1119476002 ​

Trending for spring: Monochrome. #HM #SS24 Photographer: @rafaelpavarotti_ Model: @maamuor @parkervannoord Look 1 T-shirt: 1101074030 Jacket: 122716...

Spring/Summer 2024. #HMMan #SS24 Director: @albert__moya Models: @maamuor @lucalemaire @parkervannoord

Sunglasses are back. #HMMan #SS24 Sunglasses: 1149605003

Spring/Summer 2024 launches today. #HMMan #SS24 Director: @albert__moya Models: @maamuor @lucalemaire @parkervannoord Beige/brown outfit: T-shirt:...

Arriving 18 April: #rokhHM. A limited edition capsule collection designed for H&M by Rok Hwang, founder and creative director of @rokhofficial

Find your favourite look from the H2 collection. #HMMan

H2 is live. Explore the iconic debut collection, designed by Heron Preston #HMMan

H2 is live. Explore the iconic debut collection, designed by Heron Preston #HMMan

Discover the iconic everyday pieces in the H2 collection. #HMMan

The face of fashion is all of us. Explore Heron Preston’s iconic debut collection for H2 #HMMan

H2: REVERSABLE BOMBER. Two sides, endless opportunities #HMMan

From New York to the world. Heron Preston’s iconic debut collection for H2 is about to hit our stores. Preview now at hm.com #HMMan

If H2 is the answer, what was the question? Introducing H2: a new creative ecosystem by Heron Preston and H&M. Debut collection drops March 14 in sel...

Reach for the coveted denim shorts. #HMMan Sweatshirt 1035204028 Denim shorts 1056769007 Denim Jacket 1210389002 Sneakers 1216144002

The all-new denim look: dark wash with contrasting seams. #HMMan Shoes 1072732001 Jeans Regular Fit 1096385002 Ribbed tank top 1158014001 Shirt -...

Master the iconic ways to wear denim. #HMMan Loose fit denim 1130309011 Shirt Regular fit 1134730007 Ribbed tank top 1158014001 Sneakers 121614400...

Spring curation: the knitted tee. #HMMan Ribbed t-shirt 1219663002 Belt �1206840003 Bag� 1216743001 Trousers 1117367003

SPRING TRANSITION: Add a touch of classic sophistication with a streamlined trench. #HMMan Shoes 1178834005 Flared denim 1182106003 Ribbed t-shirt...

Take the raw denim route. #HMMan Loose fit Denim: 0979945049 Denim shirt: 1211685003 Sneakers: 1216144002 Scarf: 1222283001

Keep up with the true-blue looks. #HMMan Loose fit Denim: 0979945001 Denim shirt regular fit: 1211685002 Scarf: 1222283001